A Monster of a question: Is there any ROI for social media measures?

Having indulged in the world of social media for several years now, it is quite astonishing how I managed to avoid answering the question: “What is the return of investment on social media?” This question was raised at a social media seminar we held recently . It’s a logical question because in this digital age, […]

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Are we CSR practitioners writing ourselves out of the script?

I have been mulling over this: if we are successful in our jobs of fully integrating CSR into a company ethos, its business practices, and its product development, then surely we CSR practitioners will have made ourselves redundant? Our extinction, then, will become proof of a job well done.  We have made visible progress and […]

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MW Blog: The forgotten dangers of Social Media – are you prepared for your employees’ mistakes?

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MW Blog: CSR Practitioners – Are we writing ourselves out of the script?

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MW News: International Water Week – Media Wise moderates the opening plenary

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Our marketing event was really slick thanks to Media Wise’s support – lawyer

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